Search engine optimisation (SEO) is the process of improving a website so it ranks higher in Google's organic results, and increasingly, gets cited directly inside AI answers on Google AI Overviews, ChatGPT, and Perplexity. Mintt runs SEO for South African businesses across Pretoria, Johannesburg, and Cape Town, combining technical fixes, content built around real search intent, and the structured data that both Google and AI engines need to understand and trust your site. We don't sell a keyword count and disappear behind a report full of jargon, we tell you what's working, what isn't, and what we're changing next.
Of online experiences start with a search engine
Of users never click past Google's first page
Of Google AI Overviews cite a page already ranking top 10
Of Google searches now happen on mobile devices
Real Results
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"I was on 0 authority score for Google, now I'm on 11 in just under a year. It's going to take a while to get good results but that's just Google, trust the process. Very happy with the results so far!"
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"Mintt has been a fantastic SEO partner for us. They combine strong technical SEO knowledge with practical strategy and clear execution. The team is responsive, professional, and genuinely invested in helping our business grow online."
At A Glance
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AI Search & SEO
Ranking on page one used to be the whole game. It still matters, nearly 40% of Google's AI Overviews cite a page that's already in the top 10 organic results, and close to 70% pull from somewhere in the top 100, but it's no longer the only game. Buyers now ask ChatGPT, Google's AI Mode, and Perplexity for recommendations directly, and those tools decide what to cite based on how clearly your content answers the question, not just how it's ranked. Traditional SEO gets you into the top organic results. Answer Engine Optimisation makes your content easy to extract for snippets and direct answers. Generative Engine Optimisation is what gets your brand mentioned inside the AI-written answer itself.
The technical and on-page foundation that gets your site found in the first place.
Structuring answers, FAQs, definitions, structured data, so search features and voice assistants can extract them directly.
Building the entity authority and citation-worthy structure that gets your brand recommended inside AI-generated answers.
What's Included
Most SEO agencies sell you a keyword count and disappear behind a monthly report full of jargon. We do it differently: we start with a full technical audit of your site, fix what is actually holding your rankings back, and build a content and link strategy around the searches your real customers are typing into Google.
Site speed, crawlability, indexing, Core Web Vitals, schema markup, and mobile performance.
We map what your competitors rank for and find the gaps you can win.
Titles, meta descriptions, headings, internal linking, and content structure done properly, page by page.
Blog and landing page content built around topics your customers actually search for.
Real outreach and digital PR, never spammy directories or paid link farms that risk a penalty.
For businesses across Pretoria, Johannesburg, Cape Town, and beyond.
Our Process
Full technical, on-page, and competitive audit inside week one.
A plan built around your market, not a template.
Technical fixes, content, and structured data implemented.
Link building and digital PR to build authority.
Monthly, in plain English, adjusted based on what's actually working.
| Typical Agency | Mintt | |
|---|---|---|
| Contract | 12 to 24 month lock-in | Month-to-month after the initial period |
| Reporting | Jargon-heavy metrics dump | Plain-English, tied to leads |
| AI Search | Not addressed | GEO and AEO built into every campaign |
| Pricing | Hidden, request a quote | Transparent, published in Rand |
Why Mintt
NO GUESSWORK
Every recommendation is backed by real audit data and competitor analysis, not a template checklist.
BUILT FOR 2026
GEO and AEO are built into every campaign, so you rank in Google and get cited by ChatGPT and AI Overviews.
MONTH TO MONTH
No multi-year contracts. We earn your business every month with results, not a signature.
Faq
Mintt is a full-service digital agency. We do SEO, paid advertising (Google, Meta, TikTok), social media management, influencer partnerships, brand strategy, software development, and website design & development. Basically, if it's digital, we do it — and we do it well.
We start every new client relationship with a discovery conversation to understand your goals, budget, and where you're at. From there we'll recommend the right package — or build you a custom one from scratch. No pressure, no hard sell.
It depends on the service. Paid ads can generate leads from day one. SEO typically takes 3–6 months to build momentum — but the results compound over time. Social media and influencer campaigns can create buzz fast. We set realistic expectations and track everything.
Absolutely. We design and build websites from scratch — from sleek Webflow brochure sites to fully custom web applications. Our website packages start at $999 and go up depending on complexity. Every site we build is fast, beautiful, and built to convert.
We don't believe in trapping people. Our retainer packages are month-to-month after an initial 3-month commitment (so we actually have time to get results). You'll always know what you're paying for, and we'll always be upfront about what's working and what isn't.